Web design is a process of conceptualization, planning, modeling, and execution of electronic media content delivery via Internet in the form of Markup language suitable for interpretation by a web browser and displayed as a Graphical user interface (GUI).
The intent of web design is to create a web site -- a collection of electronic files that reside on a web server/servers and present content and interactive features/interfaces to the end user in form of web pages once requested. Such elements as text, bit-mapped images (GIFs, JPEGs, PNGs), forms can be placed on the page using HTML/XHTML/XML tags. Displaying more complex media (vector graphics, animations, videos, sounds) requires plug-ins such as Flash, QuickTime, Java run-time environment, etc. Plug-ins are also embedded into web page by using HTML/XHTML tags.

